23 May 2022

Rubies wins big at the 2022 Italian Toys Awards

Rubies Masquerade has won two prestigious industry awards during the fifth annual Italian Toys Awards. Organised by industry magazine TG TuttoGiocattoli, this year’s event took place at leading Italian B2B expo Toys Milano.

The first award, in the ‘Carnival & Role Play’ category, went to one of the must-have costumes from 2021 – Marvel’s Spider-Man: No Way Home. The second was the special ‘Charity Initiative’ award, obtained for Rubies’ collaboration with the WOW Spazio Comic Museum in Milan on Spider-Man Day, August 1, 2021.

The Toys Awards has for years rewarded companies and products that have distinguished themselves by their creativity and efficiency in various sectors, including the design and implementation of marketing campaigns, communication activities and new product launches. Other Special Awards are also given to 12 companies that have gone above and beyond when it comes to their social commitments. Voting for the Toys Awards was a jury made up of representatives from large retailers, specialised chains, trade operators and industry experts.

Barbara Bergonzoni, Rubies Country Manager, Italy, says: “We’d like to thank both the awards ceremony and the panel of judges for recognising our tremendous achievements as a company. We are incredibly proud to have won not only one but two awards, and following on from this win, we will continue to deliver our industry-leading level of product development. We will also maintain our reputation for staying one step ahead of the curve with new and exciting initiatives, including our Adaptive Range, our upcoming Green Collection (made from eco-friendly materials and packaging), and others that are yet to be seen.”




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