29 Apr 2022

Posh Paws to launch plush line inspired by hit series Gabby’s Dollhouse

Posh Paws International is releasing a new collection of plush toys from the hit DreamWorks Animation preschool series Gabby’s Dollhouse this September.

Created and executive-produced by celebrated storytellers Traci Paige Johnson and Jennifer Twomey, Gabby’s Dollhouse is a mixed-media preschool series that unboxes a surprise before jumping into a fantastical animated world full of adorable cat characters that live inside Gabby’s dollhouse. Rooted in growth mindset, Gabby’s activity-based episodes encourage flexible thinking and learning from your mistakes. New episodes of Gabby’s Dollhouse have consistently debuted among Netflix’s top 10 kids’ shows.

The beloved preschool series will be brought to life with an eye-catching plush toy range.

10in (25cm) Gabby’s Dollhouse Soft Toys

There are seven 10in characters to collect and each soft toy will be packaged in a branded display box so they are stood upright and stand out on-shelf. The seven characters available at launch are Gabby, wearing her adorable kitty ears, bright pink jacket and denim jeans; Pandy Paws, Gabby’s best stuffed animal pal, with a little satchel; Cakey Cat, complete with decorative multicoloured sprinkles and brightly coloured tummy; Kitty Fairy, with elegant wings and flower headband; MerCat, with shimmery mermaid scale body and pink starfish head decoration; fluffy blue CatRat with his dark blue markings, and Pillow Cat with her decorative multicoloured fabric body.

7in (18cm) Gabby’s Dollhouse Soft Toy Assortment

The new 7in Gabby’s Dollhouse assortment of characters includes five characters that each have the same look and high level of detail as the larger 10in soft toys. In this assortment will be Gabby, Pandy Paws, Cakey Cat, MerCat and Pillow Cat. There will be two of each character inside an eye-catching CDU when these plush toys are released. 

“We are very excited to be releasing our Gabby’s Dollhouse plush toys ready for holiday gifting!” says Lauren Shipman, Posh Paws Brand & Marketing Director. “We’ve had an incredible response from retail, and we can’t wait to see the toys in the market and kids playing with them.

“Gabby’s Dollhouse, with its irresistible kitty characters and fantastical animated world, is the ultimate dollhouse play experience, and we have specially developed a range of plush toys that will bring the show to life and into the hands of kids.”

Gabby’s Dollhouse plush by Posh Paws will be in stock and ready to ship in September.

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