Flair GP has announced the reappointment of Verity Page, in the position of Head of Marketing.

Verity Page, née Groom, re-joins the company’s sales and marketing division to build on her six-year history with the firm. She previously held the title of Marketing Manager at Flair, and played a fundamental role in the launch of multiple key brands, being integral in the success story of Shopkins.

“This is a great time to be re-joining the Flair team,” says Verity. “The existing brand portfolio combines an exciting mix of fresh IPs and heritage favourites, with the likes of Plasticine, MonsterVerse, the Messi Training System, Stickle Bricks, Unique Eyes and more! And that’s not to mention everything that’s still to come for A/W22: Action Heroes, Hamstars and Super Cute Little Babies, to name but a few. It really is such a privilege to have the opportunity to work across such iconic and innovative brands and I am delighted to be a part of the incredible Flair family, once again!”

Julia Cake, UK Country Manager Director at Flair GP, adds: “We’re so thrilled to be able to welcome Verity back into the Flair fold. She played a huge role in launching Shopkins and multiple other Flair brands, and her experience in developing and executing impactful campaigns is going to make her a real asset to the team.

“I very much look forward to working with Verity to ensure the continued development and growth of the business.”